Irit serves as Director of Marketing at Team8. Irit is a marketing and communications professional with over 13 years of experience in managing brand marketing strategies. In her last role she established and led the global Employer Branding team at Wix.com, where she developed the company’s strategy, messaging, campaigns and marketing channels. Prior to that, she took part in building Wix’s first B2B marketing team and managed strategic marketing partnerships. Earlier in her career, Irit held various positions at Check Point, including Executive Communications, Field Marketing in EMEA and Public Relations in Israel. She was also a senior consultant at Gitam BBDO IM, where she planned and executed marketing and public perception strategies for clients across the tech sector. Irit holds a BA in history from the Tel Aviv University.