Asaf is CEO of Sayata. Before Sayata, he worked at the Boston Consulting Group, where he collaborated with high-profile clients, such as Google, on high-level strategic projects. Asaf is a graduate of Israel’s elite science and mathematics military program, Talpiot. In the program, he served as a Researcher for the Ministry of Defense and was Class Commander, directly responsible for 30 cadets. Asaf holds an MBA from Harvard Business School, an M.Sc. (cum laude) in Physics from the Technion (Israel), and a B.Sc. (magna cum laude) in Physics and Mathematics from the Hebrew University.