Director of Marketing, Public Sector

Description

We’re growing and looking to hire a Director of Marketing who embodies our core values: People First, Customer Obsession, Strive for Excellence, and Integrity.

Claroty’s Public Sector practice is rapidly expanding to secure the mission-critical systems that our society’s safety and stability depend on. We are looking for mission-driven professionals who want to join a high-growth team dedicated to protecting critical infrastructure and ensuring essential services remain resilient and uninterrupted. This is a remote US position. Open to candidates on the east coast, DC Preferred. Estimated travel Requirement is 10%.

About the Role: 

We’re growing and looking to hire a Director of Marketing for the Public Sector. This role is a strategic leadership position focused on driving Claroty’s growth within the US Public Sector through integrated brand positioning, digital ABM, and high-impact field events. Leveraging 5 to 8 years of Federal marketing experience, the ideal candidate will mentor a cross-functional team and activate key channel partnerships to navigate complex government procurement cycles and national security mandates.

Requirements:

As a Director of Marketing for our Public Sector team, your impact will be:

• Strategic Planning: Own the annual marketing plan for the US Public Sector (Federal and State Local Government). You will align marketing investments with company targets, identifying high-growth agency sub-verticals, and navigating the nuances of the government fiscal year.
• Brand Awareness & Thought Leadership: Position Claroty as a premier authority in CPS Protection. You will drive PR, speaking engagements, and content strategy to ensure our message reaches key decision-makers within public sector agencies.
• Integrated Demand Generation:
• Digital: Targeted Account-Based Marketing (ABM) programs, leveraging intent data and government-specific digital channels to build high-quality pipeline.
• Events: Strategy and execution of high-impact field events, from major industry conferences (e.g., Billington) to intimate agency-specific executive briefings.
• Channel Marketing: Collaborate with our partner ecosystem, including GSIs, VARs, and distributors (e.g., Carahsoft), to develop “co-sell” marketing programs that accelerate our presence on key contract vehicles and GSA schedules.
• Leadership & Mentoring: Lead a cross-functional marketing team with members from various disciplines. You will serve as a player-coach, fostering a culture of accountability, creativity, and professional development while acting as the internal subject matter expert for all things Public Sector.